Nokia’s worst nightmare turned to reality yesterday, when Apple finally released the iPhone. As for me, I think I’m releasing buying hormones.
If you know me, and have used a mobile phone by another brand than Nokia, I am very sure I have slagged it off at one point or another, most usually several times, and probably rather harshly. I was the Noksta No. 1, always defending the Finnish export, never intending to get another brand.
Easy it was, too, as the connecting people reigned supreme over second-rate quality and craftsmanship, not to mention giving everyone a lesson in classic design.
Then the King of Finland, Jorma Ollila, left the company, and now some guy called OP Coleslaw is running Nokia. Ok, that is Olli-Pekka Kallasvuo for you, but who cares – and knows? Besides, he has the look of a man permanently chewing on sour coleslaw!
Then, times two, Nokia forgot about sacred Scandinavian design. They went from sleek and timeless to Chris Bangle – bloated and tasteless.
By now, I was planning a departure. Yesterday, I saw the future.
Egosensibly, it even starts with an “i” – which must mean “me“.
[And eventually also “mine“.]